A quick search of “UCLA” on Cameo – a website where fans can pay for customized video messages from celebrities – and you’re greeted with the winning smile of UCLA men’s basketball coach Mick Cronin. Read more...
Photo: (Isabella Lee/Illustrations director)
This post was updated Oct. 27 at 10:19 p.m. When the NCAA name, image and likeness policies changed over the summer, many collegiate athletes jumped at the opportunity. Read more...
Photo: No. 2 UCLA men’s basketball redshirt junior guard Tyger Campbell recently partnered with Fat Sal’s Deli to create the “Fat Tyger,” a custom sandwich co-created by Campbell. (Daily Bruin file photo and courtesy of Francis Moon. Photo illustration by Ashley Kenney/Photo editor)
This post was updated July 18 at 9:22 p.m. On July 1, new name, image and likeness legislation was introduced by the NCAA, meaning, for the first time ever, collegiate athletes are able to make money off their brands through endorsements. Read more...
Photo: UCLA gymnastics rising senior Margzetta Frazier has over 100,000 followers on Instagram and was among the first NCAA student-athletes to take advantage of the new name, image, and likeness legislation after inking a deal with The Player’s Trunk clothing company. (Daily Bruin file photo)
This post was updated July 5 at 10:29 p.m. A new era of collegiate athletics has arrived. Just over a week after the Supreme Court unanimously voted in favor of the athletes, the NCAA Division I Board of Directors approved an interim name, image and likeness policy Wednesday that will allow student-athletes to make money from endorsements and sponsorships while retaining collegiate eligibility. Read more...
Photo: The NCAA approved an interim name, image and likeness policy Wednesday that will allow student-athletes to make money from endorsements. The policy will go into effect in all 50 states Thursday. (Creative commons photo by NCAA via Wikimedia Commons)
The highest court in America has sided with the players. In a monumental decision Monday, the Supreme Court unanimously ruled in favor of college athletes, declaring that the NCAA cannot limit education-related benefits for student-athletes. Read more...
Photo: The Supreme Court declared that the NCAA cannot limit education-related benefits for student-athletes in a unanimous 9-0 vote Monday, potentially paving the way to monumental changes in the college sports landscape. (Creative Commons photo by Kurt Kaiser via Wikimedia Commons)
People have gone to great lengths to replicate sports during COVID-19. Marble races have taken the world by storm, re-airings of classic games have populated sports networks and several documentary films and series have attempted to reel in desperate audiences. Read more...
Photo: (Emily Dembinski/Illustrations Director)
The movement started in California early last year is nearing a resolution – collegiate athletes will soon get paid. The NCAA Board of Governors said Wednesday that it is moving forward with allowing student-athletes to profit off of their name, image and likeness from advertisers and other forms of work. Read more...
Photo: The NCAA announced Wednesday that it was moving forward with allowing student-athletes to profit off of their name, image and likeness. (Daily Bruin file photo)
